Quora has a small, dedicated audience and is a great addition to any advertising channel portfolio. It has limited scalability, but offers extremely cost effective installs.
if you do not already have a Business Account on Quora, here is how to set one up:
- Go to https://www.quora.com/business
- Select "Start Now". If you are entirely new to Quora, you will be prompted to set up a personal profile. Once this is done, go back to Step 1.
- Fill in your company details and select "Create Account"
- Under the "Billing" tab, setup your billing information.
- Under "Account Settings", click "+Add a New User" and add LAI (Cody or Colette). ***Note: user’s added to your ad account will have full privileges to create and edit ad campaigns, update billing preferences, and generate reports.***
- LAI can now apply the AI to Quora's platform and automate your ad creation and optimization process.
What to expect from Quora Ads:
*High percentage of new users
*Robust levels of targeting